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About Hourglass

Hourglass is a cruelty free, vegan, and clean cosmetics brand with a goal to reinvent and revolutionize luxury cosmetics. Every product in every Hourglass line comes with a cutting-edge formula and design award-worthy packaging that steals the spotlight every time.

Launched in 2004 by Carisa Janes in Venice, California, the brand oriented itself towards being cruelty free, donating a part of their revenue to the Nonhuman Rights Project and continues to do so until this day.

Hourglass cosmetics are for anyone looking to purchase high-end products that are truly effective and clean at the same time.

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Hourglass FAQs

Is Hourglass an American brand?

Yes, Hourglass is an American brand with its roots in Venice, California. The brand was launched in 2004 when then-29-year-old Carisa Janes built it from the ground up. To this day, Janes lives in Venice together with her four rescue dogs.

Is Hourglass makeup really that good?

Don’t take our word for it, try it! And if you’d like to hear some honest reviews before you commit, just take a look on TikTok where you’re sure to find millions of positive reviews praising Hourglass’ absolutely innovative formulas and coveted packages.

Besides being a high-end brand, Hourglass is also cruelty-free, vegan, clean, and committed to animal rights.

Is Hourglass a high-end beauty brand?

Yes, Hourglass is a high-end beauty brand and this fact reflects to its product pricings. However, Hourglass products are highly effective and efficient in achieving what they promise to do, and a little of them usually goes a long way. Plus, by buying Hourglass, you’re always supporting animal rights.

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