The next generation of shampoos. Color Wow Color Security Shampoo’s breakthrough formula produces a rich lather.

– For all colour-treated hair.
– Innovative formula with LCD (Low Charge Density) technology keeps the cuticle from swelling, trapping in colour and moisture.
– Humectants and lightweight moisturising agents keep hair nourished and colour looking vibrant.
– Revolutionary Japanese amino-fortified complex helps prevent breakage, dullness and dryness, to dramatically improve texture.
– Protein-base strengthens hair.

*Please note Color Wow are currently in the process of updating their packaging. Packaging of this product is subject to variation from the visual shown.

Color Wow is a cruelty-free brand; they do not test any of their products on animals.
DIRECTIONS
Apply a coin size amount of Color Wow Color Security Shampoo to wet hair and massage into lather. Rinse thoroughly with warm water; repeat if necessary. Follow with Color Security Conditioner. Style as usual.

Caution: Avoid contact with eyes. If contact occurs, rinse thoroughly with clean water.
INGREDIENTS
Aqua /Water, Sodium Methyl 2-Sulfolaurate, Cocoamidopropyl Hydroxysultaine, Sodium Cocoyl Isethionate, Sodium Cocoyl Isethionate, Sodium Lauryl Sulfoacetate, Sodium Lauroamphoacetate, Glycerin, Polysorbate 20, Disodium 2-Sulfolaurate, Fragrance/Parfum, Sodium Cocoyl Glycinate, Sodium Pca, Peg-150 Distearate, Propylene Glycol, Ppg-2 Hydroxyethyl Cocamide, Sodium Phytate, Citric Acid, Hydrolyzed Wheat Starch, Hydrolyzed Wheat Protein, Hydrolyzed Keratin, Benzyl Alcohol, Polyquaternium-22, Potassium Benzoate, Sodium Benzoate, Tocopheryl Acetate, Phenoxyethanol, Potassium Sorbate, Linalool .